This whimsical and humorous fishing scene was created in 1964 as advertising art celebrating 100 years of Hauenstein beer. A remarkably colorful and well rendered oil-on-board featuring a rural Americana scene of the sort popularized by Norman Rockwell. This is a rare surviving original Breweriana advertising illustration by Gale Hendrickson, who enjoyed a long and prolific career as commercial illustrator at Brown and Bigelow, working in a style inspired by the artistic visions of friend and fellow B&B illustrator Bill Medcalf. Comes in fine rustic gallery frame.
Artist: Gale Hendrickson